Dine or Dash® is led by a multidisciplinary executive team bringing together expertise across franchising, operations, branding, technology, finance and commercial strategy. United by a shared vision, we’re building a scalable, multi-brand hospitality ecosystem designed for sustainable long-term growth.
Baz Fazal
Chief Executive Officer (CEO)
Leads the strategic vision of Dine or Dash®, driving franchise growth, commercial partnerships and the long-term development of the company’s multi-brand hospitality ecosystem.
Salma Osman
Chief Financial Officer (CFO)
Leads the financial strategy of Dine or Dash®, overseeing financial planning, forecasting, capital management and governance to support sustainable growth.
Jo Anne Kershaw
Chief Franchise Officer (CFrO)
Leads the Dine or Dash® franchise network, overseeing franchise operations, partner success, compliance, performance and long-term franchise relationships to ensure sustainable network growth for all our partners.
Tylaa Clements
Chief Marketing Officer (CMO)
Leads the global marketing strategy for Dine or Dash®, driving brand growth, customer acquisition, digital & social engagement and national campaigns to strengthen the company’s market presence across the globe.
Sully Mayet
Chief Development Officer. Franchising & Expansion
Leads the strategic growth of the Dine or Dash® franchise network, overseeing franchise development, market expansion, territory planning and the successful rollout of new locations.
Jake Griffiths
Chief Brand Officer (CBO) Branding & Design
Leads the strategic development of the Dine or Dash® brand, overseeing brand identity, creative direction, design standards and visual consistency across every customer touchpoint across all our brands.
Ashhab Mubashir
Chief Digital Transformation Officer (CDTO)
Leads the digital transformation of Dine or Dash, driving technology innovation, AI integration, automation and scalable digital platforms to power the future growth of the Dine or Dash® ecosystem.
Andrew plant
Head of Brand Delivery & Environments
Leads the delivery of exceptional brand environments, ensuring every Dine or Dash® location reflects consistent design, premium fit-out and operational brand standards.
Martin Field
Head of Brand Merchandise & Apparel
Leads the development of Dine or Dash® branded merchandise, uniforms and apparel, ensuring every product reflects the company’s identity, quality standards and commercial objectives across all brands.
Isaac Usifoh
Senior Strategic Legal Advisor
Provides senior legal counsel across franchising, commercial law and intellectual property, supporting the strategic growth of the Dine or Dash® ecosystem both nationally and internationally.
Dr Usman Lashari
Senior Strategic Advisor
Provides strategic counsel and independent advice to support long-term growth, commercial decision-making and the successful execution of the Dine or Dash® vision.
Abhishek Gupta
Intellectual Property Lawyer
Oversees the development and protection of Dine or Dash®’s global intellectual property portfolio, supporting international expansion and long-term brand value.
